Reddit RDDT is expanding commerce-focused ad infrastructure as the social networking platform provider shifts from community-led discovery to full-funnel performance marketing. In the first quarter of ...

Netflix’s in-house ad tech stack will start rolling out in the US in April, revealed Damien Bernet – the company’s vice-president, EMEA advertising – at The Future of TV Advertising Global last week.

Pubstack is proud to announce the launch of Monetisation Manager, a new unified product family that brings clarity, flexibility, and strategic control to publishers looking to maximise the performance ...

Lack of transparency leads to hidden auction logic and buyer behaviour. Appearance frequency, timing and quality shouldn't be automated. Publisher control enables more informed decision-making.

Google’s new data transmission controls let advertisers fine-tune how ad and analytics data flows when user consent is limited.