For many businesses, creative design and direct mail execution have traditionally lived in separate worlds. Design teams focus on visuals, branding, and messaging, while marketing or operations teams ...

Lovart replaces fragmented design workflows with a single AI-native agent that understands briefs and delivers full creative campaigns — from brand kits to videos — in minutes. San Francisco-based ...

AI has evolved from a backend analytics tool to a core creative partner, automating repetitive tasks while agencies begin ...

From the first prompt to the final cut, Campaign takes an inside look at how agencies are actually using GenAI tools as they integrate them into their everyday creative processes.

This year, brands have begun experimenting with AI-generated campaigns, to mixed reviews. Some received backlash: social media users labelled August’s J Crew x Vans AI campaign “slop” and “cheap”, and ...

As campaign complexity surges, new research spotlights how project professionals are powering marketing creativity and business impact Creative leaders today face mounting pressure to deliver bold, ...