July might be peak summer, but for marketers, it’s the perfect time to start planning your fall direct mail campaigns. Fall brings a shift in mood, attention, and buying behavior. It’s a season rich ...
Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...
JO today announced a major expansion of its direct mail capabilities through strategic investments in next-generation ...
Today’s marketing channels are primarily digital, with email marketing and social media marketing growing in popularity because of their ease, reach and low cost. However, physical advertising can ...
Direct mail is not a silver bullet. But in a turbulent digital ad environment, it is a pragmatic tool for diversifying media ...
The Postalytics Canva integration simplifies and streamlines the direct mail creative process New integration bridges Canva design and Postalytics automation, enabling marketers to create and send ...
Opinions expressed by Entrepreneur contributors are their own. Ask yourself a quick question: How much of your current marketing spend is on direct mail? The common misconception is that direct mail ...
Direct Mail Experiences Can Make a Lasting Impression Properly personalized and creative physical direct mail experiences can have a significant impact on an individual. The “2022 Hybrid Audience ...