See, I'm based in New York, so my best chance of catching the latest Spectrum Front Row in Apple Immersive experience -- which puts you courtside, effectively on the scorer's table -- is by watching a ...

I watched a full NBA game in Apple Immersive Video on Vision Pro, and it felt remarkably close to sitting courtside.

The new year has barely begun, and already we have a strong contender for our annual dead tech list, 2026 edition — the Apple Vision Pro. Not that the iPhone maker's Augmented Reality (AR) headset has ...

But much of the progress the Vision Pro has made hasn’t stemmed from the routine tick-tock of software and hardware updates. Apple has also been throwing itself into the equally vital work of getting ...

According to The Financial Times, "weak sales" have prompted Apple to slash marketing spend by 95% and significantly cut production, as Vision Pro proves to be "a rare failure to draw consumers to a ...

Everything new about the revamped Apple Vision Pro can fit in a single sentence: It has a far faster and more efficient M5 chip, it comes with a more comfortable Dual Knit Band and its display looks ...

Commentary: Live sports are coming to the Vision Pro headset. After my first view courtside, I have mixed feelings.

The first live sporting event was broadcast in the Vision Pro, and it’s a big disappointment. The experience could be amazing ...