Lego seems to be moving on from traditional toys to smart versions of its building blocks, as announced at CES 2026. Here's ...
Last week at CES, Lego introduced its new Smart Play system, with a tech-packed Smart Brick that can recognize and interact ...
The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.
Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...
LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with preorders Jan. 9.
Lego launches Smart Play system with sensor-equipped bricks for interactive Star Wars building sets available March 1st ...
After spending time with LEGO Smart Play at CES, I can properly explain what the Smart Brick really does, why launching it with pricey Star Wars sets upset fans and where the tech could make more ...