Elaborate choreographed dances, singing challenges, recipe recreations — TikTok is constantly inspiring users to try something new or show off a hidden talent. But the latest trend might be the most ...

Most magic tricks require a fairly sophisticated understanding of how humans perceive the world. To fall for a trick, people have to see things they perceive as important and ignore things that are ...

Pulling a rabbit from a top hat. Teleporting from one cage to another. Finding a coin behind a five-year-old’s ear. Magic has long inspired a sense of awe and wonder, but one portion of the population ...

To help pay for his undergraduate education, Elias Garcia-Pelegrin had an unusual summer job: cruise ship magician. “I was that guy who comes out at dinnertime and does random magic for you,” he says.

University of Cambridge provides funding as a member of The Conversation UK. Magic tricks can teach us about how the brain works. Magic capitalises on very specific blind spots in people’s attention ...