In order for your business's email marketing campaign to be successful, it is essential to increase the size of your mailing list. One of the most effective ways to build your mailing list is to ...

Small businesses need marketing tools that are reliable, easy to learn, and flexible enough to support long term growth. Email provides one of the few owned channels that allow a business to ...

Segmented email campaigns have, on average, significantly higher open and click rates—and significantly lower bounce, abuse, and unsubscribe rates—than non-segmented campaigns, according to recent ...