How Walter Chrysler Turned Failing Maxwell Into America's Chrysler Corporation In 1925

Chrysler Corp. didn't spring to life overnight. Walter P. Chrysler took the knowhow he'd acquired and plowed it into a ...
Essence

Maxwell Is Performing at the 2025 ESSENCE Festival of Culture–Here’s a Look Back at His Signature Soft and Simple Style

Maxwell has always dressed smooth, intentional, and a little bit mysterious. When he first hit the scene in the '90s, he wore soft blazers, and loose pants that felt more romantic than trendy. His ...

Maxwell Zeff

Maxwell Zeff is a senior writer at WIRED covering the business of artificial intelligence. He was previously a senior ...
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Maxwell House coffee is changing its name for the first time in 133 years — and there’s a bizarre reason why

Changes are brewing — and they could be a sign of a decline in living standards. Maxwell House recently announced it will be changing its name for the first time in 133 years, rebranding to “Maxwell ...