Do people spontaneously form visual mental images when understanding language, and if so, how truly visual are these representations? We test whether processing linguistic descriptions of motion ...

In this study, we show that the contingent auditory motion aftereffect is strongly influenced by visual motion information. During an induction phase, participants listened to rightward-moving sounds ...

Lately, I’ve been thinking a bit about the “Haunted Painting Effect.” That’s my own name for a certain kind of optical illusion that periodically surfaces online. The most commonly circulated examples ...

The motion aftereffect, sometimes referred to as the "waterfall illusion," is one of the oldest visual illusions ever discovered, dating as far back as Aristotle. When we are exposed to a continuously ...

Scientists have figured out the brain mechanism that makes an optical illusion first reported thousands of years ago by Aristotle work. The illusion, known as "motion aftereffect" in scientific ...

Intrigued by an optical illusion he experienced while traveling in Scotland, Robert Addams wrote what is now considered one of the definitive observational accounts of so-called motion aftereffects. A ...

Another classic visual illusion is the waterfall illusion, which relies on a phenomenon called motion after-effect. After staring at a waterfall – or a similar moving-yet-static object such as a ...