Apple is shifting focus from the Apple Vision Pro to a new line of smart glasses. Credit: Michael M. Santiago/Getty Images We all know the problem with the Apple Vision Pro: It's too expensive. Now, ...
This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Man wearing AR glasses. Now is the time for Apple to make its smart glasses move. Smart ...
Having reportedly shelved work on a cheaper Vision Pro, Apple is apparently pivoting its focus to smart glasses—and hoping it’s not too late. If Apple wants to match the grip Meta has on the smart ...
Apple’s second-generation Vision Pro headset is finally in stores, with the next-gen M5 silicon providing the firepower. This time around, the company has finally addressed the comfort problem, thanks ...
It’s widely acknowledged that while Apple is happy for any Vision Pro sales it can get, the primary purpose of the existing headset is to let the company take a first step in the journey towards an ...
Apple has been working on AI smart glasses for a little while, both to compete against Meta Ray-Bans and to provide a hardware platform for Siri and its Visual Intelligence features. While they were ...
Apple has paused development of a cheaper Vision Pro headset to redirect resources toward smart glasses that could rival Meta’s successful Ray-Ban products. The company is developing two types of ...
Apple’s mixed reality experiment with Vision Pro has always looked like a stepping stone rather than the destination, and the latest wave of reporting around lightweight smart glasses makes that ...
Forget Samsung's $1,800 Galaxy XR, the Android XR device I'm actually intrigued to see is Xreal's Project Aura, an evolution of the company's existing smart glasses. Instead of being an expensive and ...
Imad was a senior reporter covering Google and internet culture. Hailing from Texas, Imad started his journalism career in 2013 and has amassed bylines with The New York Times, The Washington Post, ...