Twice a day we carry out the same old minty ritual—several up-and-down strokes, rinse and spit. If the experience is a bore, most of us shrug it off as the price for shiny whites. But now, a new crop ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. (CNN) — Colgate wants to give you another ...

The dentifrice delivery system has changed little since the first tube of toothpaste was filled more than 100 years ago. But that could change with the introduction of chewable toothpaste tablets, ...

After five years of research, Colgate-Palmolive recently revealed Australia’s first recyclable toothpaste tube. Why is this exciting? They are eager to share the design with the rest of the toothpaste ...

ST. LOUIS — Many of us brush our teeth twice a day, but do we really know what’s in toothpaste? Consumer Reports reveals the toothpaste ingredients to look out for. If you have an older tube of ...

NEW YORK, April 4 (Reuters) - Colgate-Palmolive Co CL.N plans to launch a modified cheaper version of its recyclable toothpaste tube this year that uses less plastic and is easier to ship, the Optic ...