The “red nail theory” is everywhere on makeup TikTok right now, positing two things: Men are especially attracted to women wearing red nail polish, and that attraction exists because men remember ...

What you should know -- and which polishes to shop now. When it comes to beauty hacks, there has been no shortage of ideas on TikTok, and the latest trend comes in the form of red nails. "The red nail ...

For as long as I can remember, I’ve avoided the color red. You’ll rarely catch me sporting a red lip, wearing a red dress, buying red lingerie, or getting a red manicure. Because of my Edward ...

As a single individual, I am constantly bombarded with media picking and prodding at my insecurities. Videos of gorgeous influencers sharing tips for the “perfect” seductive lip to heels that make ...

Bright reds are closely associated with summer, so if you're a year-round red nail enthusiast hoping to transition the color ...

If you’re stuck in a romantic rut, you may want to try painting your nails red. At least that is what some TikTok users are attempting in an effort to enhance their love lives. The “red nail theory,” ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Red nail theory has turned into a religion on social media as of late. Creators are buzzing about how ...

Red is a high-energy color. It’s sensual and romantic, exerting dominance, passion, and confidence. Christian Louboutin, Taylor Swift, and Jessica Rabbit all identify with the color—and more recently, ...

If you’ve been scrolling on TikTok and caught yourself wondering “What is the red-nail theory?” let us explain. Among the many beauty trends that have gone viral on the platform, the red-nail theory ...