Costco’s private label didn’t become a global powerhouse by accident—its name reflects strategy, history, and a deliberate ...

As part of its private label expansion, Albertsons Cos. has updated branding for its Signature Select line and plans to add more than 300 new products to the label this year. The Boise, Idaho-based ...

When Costco customers see the red and black Kirkland Signature label, they know they’re going to get a good product at a great price. But they don’t always know who’s making it. Many consumers may not ...

David's Bridal announced on Thursday a category expansion with its own Galina Signature label, according to a company press release. The expansion goes across all categories including bridal, ...