The Kroger Co. is marking the 10th year of its Simple Truth own brand with a marketing campaign that will serve up special deals for customers. But as Kroger celebrates the anniversary of a marquee ...

With consumers wanting more protein-centric meals and snacks, Kroger responded. Its Simple Truth line expanded with more than 80 protein-packed items. The brand’s largest expansion to date proves that ...

Kroger is jumping on the consumer craze for protein with a new line of private label products focused specifically on that in-demand nutrient. The retailer’s new Simple Truth Protein line includes ...

CINCINNATI — The Kroger Co. is adding more than 80 protein-centric products to its Simple Truth brand. The private label line expansion was announced by Ronald Sargent, chairman and interim chief ...