One promo on the Rosie O’Donnell show was all it took to spark Tickle Me Elmo mania. Tickle Me Elmo’s sweet voice and vibrating laugh had parents fighting in the aisles. The hottest toy of 1996 was, ...

Elmo was 10. That’s like 90 muppet years. His sensors were failing. He ran through batteries four times a day. His once hearty laugh was little more than a half-hearted chuckle. Fisher Price had the ...

Just play has reimagined the 1996 Tickle Me Elmo for a new generation with a larger design, multiple ways to activate Elmo’s laugh and more playful reactions. Just Play has announced the launch of the ...