Lorain City Council was right to accept Mayor Jack Bradley’s proposal for a value statement for the International City during a recent Council meeting. City officials will post the value statement in ...

Lorain Mayor Jack Bradley introduced a value statement for the International City during a recent City Council meeting. Bradley proposed the value statement in front of Council members Dec. 15, which ...

What Is A Value Proposition? A value proposition is a concise and compelling statement that outlines the unique benefits and value a product, service, or offer provides to customers. It serves as a ...

Know your customer's needs to craft a compelling value proposition. Compare your offering against competitors to highlight unique benefits. Test and refine value proposition drafts with stakeholder ...